Web 3.0 Solutions

It’s just about time to say goodbye to the era of Web 2.0, just when we were all getting nice and comfortable.  The next wave of Internet technology, known as Web 3.0 will push the limits of online communications in the field of public and media relations, expanding social conversations about companies, brands and products, and providing significant meaning and context about online discussion.

b2 ideas, in partnership with Virticle Media Group, is now providing its clients with Web 3.0 solutions – directing a new online formula for companies to capitalize on emerging web technologies, including search engine optimization, information sharing, intelligence measurement, online discussion management and social networking connectivity.

There will always be a strong role for traditional public/media relations tactics, yet social media will continue to dominate the communications field.  Web 3.0’s semantic nature will allow Internet users to not only search for documents, but search the content contained within these documents – mining and linking questions with answers.

This strategic partnership is poised to keep your organization on the leading edge of the Internet’s next generation – Web 3.0.  Contact us for consultation on any of the following services:

  • Real-time monitoring and analysis, ranking the influence and importance of individuals, ideas, issues, organizations and the web sites where they reside;
  • Social networking connectivity;
  • Media database development and media connectivity;
  • Online message monitoring, including positive-to-negative quality measures of tone and prominence in news articles, and delivery of results in real-time reports;
  • Reusable content (RSS), including corporate blogs and social media tools;
  • Search engine optimization (SEO) and marketing (SEM), ensuring content for search visibility, relevance and orientation and leveraging search engine marketing combined with other media to increase web traffic;
  • User-generated content (UGC) via tools such as blogs, wikis, social networks and mashups;
  • Podcasts and video-on-demand platforms as a basis for “seeding” social media hubs;
  • Mobile media channels, offering mass and targeted solutions for mobile data consumption of multimedia content (iPhone, Android);
  • Mobile content, including value-adds like images, wallpapers, ringtones and corporate information;
  • MINI Vlogs, supporting behind the scenes video for events such as trade shows, product introductions, etc., with social networking connectivity;
  • Social media press releases, featuring photos, logos, embedded video, audio/video links and search engine enhancement;
  • Global social media press release distribution with translation capabilities, reaching Pan Asia, Europe, Latin America and the Middle East.