Home Sellers Seek Competitive Advantage
Home Sellers Seek Competitive Advantage - Staging Homes Becomes Big Business
Tampa, Florida, September 25, 2009 – Home sellers around the country are now turning to professional home stagers for an added edge in differentiating their home from others in the market place, removing the emotional connection that a family has to their home, and turning it into a marketable “product” that is attractive to potential buyers.
“Home sellers need to understand that we are in a buyer’s market where putting a house up for sale requires an investment of time and patience,” says Ft. Myers, Florida-based realtor, Ozzie Fischer.
Ft. Myers was one of the first areas in the country to feel the pinch of the nation’s slow economy, but its vast inventory of homes, and its pristine beaches, tropical climate and waterfront access is helping this Gulf Coast community to make a comeback, and local realtors are encouraging home sellers to make the first impression count.
Professional Home Staging with Deep Glow
“By preparing or staging your home, sellers are able to move property faster, and for a higher asking price,” says Fischer. “Living in a staged home is difficult and an inconvenience as you need to de-clutter and remove any items that personalize the home,” adds Fischer.
Fischer, also a professional angler, regularly utilizes his boat to show homes, giving clients a guided tour of waterfront homes for sale around the Ft. Myers area.
Fischer always recommends that homeowners enhance outdoor living spaces, as this plays such a vital part of the Florida lifestyle. “Floridians love spending time in the outdoors, and boat docks, piers and boat houses are an extension of one’s lifestyle for hobbies and activities such as swimming, boating, fishing, gardening and entertaining outdoors,” Fischer says.
Florida’s natural abundance of marine life is a selling point that should be capitalized upon, and Fischer recommends underwater dock lighting systems such as Deep Glow. “Deep Glow dock lights help to define waterfront areas by extending a homeowner’s property line, and creating a virtual aquarium.”
Fischer, who often shows homes in the twilight hours, encourages home sellers to add outdoor seating and underwater dock lights on piers or docks, giving potential buyers a “this could be ours” attitude. “A dock or pier is sometimes the first and last impression a buyer has about a home, so having an ambiance that includes a sunset, overlooking crystal clear water and marine life such as snook, tarpon and dolphins, positively influences decision-making.”
Deep Glow Technologies, Inc. manufactures Deep Glow underwater dock lights. Available in green, blue, magenta and clear, Deep Glow lights are designed to withstand harsh saltwater conditions, and are easy to install by simply plugging the ballast into a 110V GFCI outlet, and dropping the light into the water. Deep Glow lights retail for $399. For more information, call 888-871-3334, or visit www.deepglow.com.